Packaging requires various sets of approvals in large companies. Workflows are the essence of artwork review, approval processes, and artwork lifecycle management. With strict timelines on production, it becomes necessary for an organization to monitor, manage, and execute the processes of artwork workflows.

Freyr Artwork 360 comes with customizable, predefined standard artwork workflows available for your business processes in the same system. It allows users to request information forms, and create and evaluate artwork workflows, once executed. For every workflow, the user can create a separate configuration. It can handle complex workflows, forecast, and track actual dates of resource assignments. It can set and change timelines, oversee projects, create task milestones, and set out of the office with a full audit trail.

It can significantly enhance your organization's performance with clearly defined roles and responsibilities and reduce time-to-market.

Note- Workflow and Request Information form's structure is particular to the client in the Artwork 360 system. It is also feasible to generate different workflows based on the Request subcategory.

During artwork creation, there could be times when teams are working on several other projects. Thus, it necessitates keeping track of artwork file versions. If some task is being performed manually, and while saving a document, if it gets overwritten with the previous file, the team loses the old version.

Version tracking allows the organization to keep a history of a design element. Whenever the design gets edited, it saves the version with a time stamp, eliminating the hassle of searching for designs in the database. It gives a clear picture of design iterations and allows the decision-makers to examine the artwork process and .

Version management is important. It is one of the primary features of the artwork management system to keep track of all versions of a particular artwork file.

It is obvious for the brand team to have a lot of concerns as version management regulates all authorizations of new artworks and approvals.

Challenges of Artwork Version Management:

• How to track versions in a constantly evolving environment?
• How to ensure local versions are in sync with master versions?
• How to manage the overlapping Regulatory requirements?
• How to manage versions within versions?

Let us understand how one product doesn’t equal to one label. People working for artwork are aware, but sometimes, it becomes difficult to explain. If a product has five (05) different pack sizes and is available in fourteen (14) markets with other languages, it will become seventy (70) labels. Likewise, if you have multiple manufacturing locations, the number will gradually go up. Although there are different languages and size variations, every label must synchronize with the master label that includes information like brand name, legal content, information about room temperature, storage, weight, and batch numbers.

As more and more stakeholders are involved in the labeling process, it becomes more difficult for providing inputs and approvals. A few other important parameters are also required to be tracked, such as safety content.

Master the complexities and control versions in an easier way:

• Create a single source of truth
• Link the content source to the process
• Make sure you have search capabilities within the content repository
• Implement an automated version of technology to evaluate the functionality
• End the loop with automated revises to your content depository
• Manage versions within versions by using a database for storage

Many organizations face numerous challenges in their efforts to achieve brand assets globally due to the lack of visibility into their brand asset portfolio. Brand consistency is hard to implement throughout the supply chain, and thus, there is no repository for capturing brand assets, product information, and workflows. Automated artwork flow faces all these challenges by creating a central repository and increasing control over all brands, and it has more visibility and good control over its execution.

Leading organizations are implementing an automated process to enhance the consultation process and unite their creative and technical strengths over the life of a product. It also includes the creative and technical information required for “right-first-time” execution.

Artwork Packaging comprises a huge volume of legal and marketing content for various audiences across different channels. A centralized digital asset library stores everything in one place, providing unlimited and flexible metadata tags, filters, searches, and sorts for each project. With Freyr Artwork 360 features like extensive search, version control, and the ability to reuse image assets, you have complete control over enhancing the quality of your brand communication and diminishing business risk. It provides visibility with a full audit history that lets you eliminate chaos, strengthen relationships, and eliminate up to 40% of your creative time spent searching for the right assets.